Rijk Zwaan
Rijk Zwaan develops and sells improved vegetable varieties to growers worldwide, with a strong focus on research & development for optimal seed quality. By working with growers, supermarkets and slicers, the company ensures that their vegetables perfectly match consumer demand.
Vegetable varieties
Rijk Zwaan continuously develops improved vegetable varieties and sells their seeds to growers in more than 100 countries. Research & development is very important to the breeding company: modern techniques ensure fast and efficient development of new varieties and high seed quality. By means of cultivation and marketing advice, the 28 sales subsidiaries of Rijk Zwaan, of which Rijk Zwaan Nederland is one, help growers get the most out of a variety.
Consumer
Rijk Zwaan not only responds to growers' wishes, but also works intensively with, for example, supermarkets and slicers. This makes it possible to develop vegetables that perfectly match consumer demand. Rijk Zwaan is one of the top 5 vegetable breeding companies operating worldwide and has more than 2,000 employees, about 800 of them at its Dutch branches in De Lier (head office) and Fijnaart.