Vegetable varieties
Rijk Zwaan develops continuously improved vegetable varieties and sells the seeds to growers in more than 100 countries. Research & development is very important for the breeding company: modern techniques ensure fast and efficient development of new varieties and high seed quality. Through cultivation and marketing advice, the 28 sales subsidiaries of Rijk Zwaan, of which Rijk Zwaan Nederland is one, help growers to get the maximum result from a variety.
Consumer
Rijk Zwaan not only responds to the wishes of growers, but also works closely with supermarkets and cutting plants, for example. This enables the development of vegetables that perfectly meet consumer demand. Rijk Zwaan is one of the top 5 vegetable breeding companies operating worldwide and has over 2,000 employees, approximately 800 of whom work at the Dutch branches in De Lier (head office) and Fijnaart.